What does it matter?

All the great minds in marketing today speak of mattering. Build something that matters to the right people. Create something to where you will be missed when you’re gone. Serve in the places where you’ll matter the most. All true… Read More »What does it matter?

Breaking a model.

I’ve been trying to think of something new to build that will impact people in a positive way. One that will help people’s lives in some form or fashion. Our inclination is to stick with a traditional model that has… Read More »Breaking a model.