So here’s the deal…

I told you I’m transforming this into a central location for all that I have going on. The homepage will reflect that soon. But until then, I want to note a few things.

1. This blog will remain about branding. It will talk about connection and how important it is to build it with people on a personal level now and in the future.

2. I’m also going to get a bit more personal than I have in the past. I’ll be talking about some things I and my family do that are not mainstream. Nothing illegal of course, but just things that will help you understand more about me and what I stand for.

3. You might want to unsubscribe when that happens because you won’t agree with me. I could talk about something like parenting or church or vaccines or whatever. They all feed into who I am and I’ll always relate them to how it helps define my brand. But my guess is that some people won’t have anything nice to say. That’s okay with me.

4. More than anything I want you to know that I care about your success in building your brand online. This is important. But there’s no one-size-fits-all solution to building a platform or building your brand. There are principles to them, yes, but they won’t all work for everyone and not everyone will need to use any or all of them.

That said, I hope you’ll stick around. I hope you’ll continue to learn about branding and the importance of it in our lives these days. And I hope you’ll get connected with me. Join the newsletter…or get email updates for free. They’re great places to start.

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